3 Books Every Social Media Manager Needs To Read

One Million Followers by Brendan Kane

Kane breaks down how to create content that resonates, use testing and analytics to refine what works. He will tell you how to create strong hooks and how to understand the behavior of each social platform from Instagram, Facebook, Youtube, TikTok and more.

Influencer by Brittany Hennessy

The book breaks down the world of influencer marketing and personal branding, offering step-by-step advice on how to build and engage an audience, craft compelling content, work with brands, and monetize your influence.

Working for a brand rather than as an influencer, I found the best way to approach this book was to treat the company I work for as the influencer.

The Guide To Going Viral by Brendan Kane

This book is a strategic, step-by-step playbook for creating content that doesn’t just get noticed — it spreads widely and consistently on social media.

Kane draws on his experience helping major brands and creators amass billions of views to explain frameworks such as the Viral Content Model, Viral Formats, and the Communication Algorithm.

Grab your copies here 👇

One Million Followers - https://a.co/d/5bS48np
Influencer - https://a.co/d/0Gmv691
The Guide To Going Viral - https://a.co/d/a2EWCtf